According to the latest report by IMARC Group “Dashboard Camera Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028“, The global dashboard camera market size reached US$ 3.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 7.5 Billion by 2028, exhibiting a growth rate (CAGR) of 13.57% during 2023-2028.
A dashboard camera, also known as a dashcam, is a forward-facing onboard device that provides a video image of the interior and surroundings of the vehicle to the driver. It is generally mounted on the back of the rear-view mirror and comprises accelerometers, motion sensors, and a global positioning system (GPS). It is also equipped with date and time and night recording functionalities. It utilizes computer vision and artificial intelligence (AI) that offers insight to the driver. Apart from this, it provides a 360-degree view of the vehicle and helps in minimizing road rage, reporting reckless driving and harassment, and monitoring inexperienced drivers. In addition, an advanced dashboard camera provides real-time access to recordings of unwanted behavioral incidents, including dangerous and distracted driving. As a result, there is a significant rise in the demand for dashboard cameras across the globe.
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Significant growth in the automotive industry and the rising focus of automobile manufacturers on improving vehicle safety represent one of the key factors positively influencing the market. In addition, increasing standards of living and inflating disposable incomes are catalyzing the demand for automobiles with premium features. Moreover, the easy availability of dashboard cameras across online and offline distribution, coupled with free doorstep delivery and secured payment gateways, is propelling the market growth. In line with this, the integration of advanced technologies, such as seamless wireless connectivity, blind spot detection, collision avoidance system, and lane departure warning, is contributing to the market growth. In addition, the incorporation of artificial intelligence (AI) and vehicle telematics in dashboard cameras for real-time monitoring of external and internal environments is strengthening the growth of the market. AI dash camera alerts the driver in real-time in case a vehicle is approaching from behind at a fast speed and enables him to make an active decision for avoiding any collision.
This, along with embedded features, such as HD video recordings, sufficient video storage, and live streaming, is contributing to the market growth. Additionally, an increasing number of service providers and a surge in after-sale services are positively influencing the market. Besides this, the incorporation of an attractive outlook and the availability of various colors to complement the vehicle is attracting a wider consumer base and encouraging manufacturers to introduce more product variants. Moreover, increasing investments in various marketing strategies, such as banner advertising, social media promotion, and celebrity endorsements, are creating a favorable market outlook.
Breakup by Technology:
Breakup by Product:
- Rear View
Breakup by Video Quality:
- SD and HD
- Full HD and 4K
Breakup by Application:
- Commercial Vehicle
- Personal Vehicle
Breakup by Distribution Channel:
- Online Stores
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- ABEO Technology CO. Ltd
- Aiptek International GmbH
- Amcrest Technologies Llc
- CNSLink Ltd.
- Cobra Electronics Corporation (Cedar Electronics Corporation)
- DigiLife Technologies Co. Ltd. (KYE Systems Corp.)
- DOD Technologies Inc
- Garmin Ltd.
- LG Electronics Inc.
- Panasonic Corporation
- Pittasoft Co. Ltd.
- Steelmate Co. Ltd.
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